Steps to driving real engagement on Social Media by using Stimulating Content

Steps to driving real engagement on Social Media by using Stimulating Content

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  1. Understand your Social Media goals
  2. Have a good content strategy – be ready to change your strategy anytime you feel something is not working
  3. Use online tool like Agorapulse or other tools to get demographic information of your followers
  4.  Think of the value you intend to deliver through your content (Relationship, Finance, Business, Parenting, Self-help tips etc). Make sure you are addressing needs and giving valuable information not promoting your brand this time
  5. Give your content a human voice by communicating directly using words like I, we, you, Let us etc
  6. If you are not a good writer, hire someone to draft your content and give direction based on your strategy
  7. Ask for feedbacks to be sure your content is relevant each time you post on your blog
  8. Be consistent – When you provide useful information/content, your followers respect and trust you.  If you can earn their trust and respect, you can be sure of their loyalty to your brand

If you have any suggestion or feedback, please mail me at kunle@k-interactive.com

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